Perception and Awareness of FIFA in India

In India, while Cricket is considered a religion – Football is almost like a way of life. The sport’s fan base may not be as big as Cricket’s but it’s popularity in the country is no joke. There was a time when football in India was highly celebrated. The Indian Football outfit was called the ‘Brazilians of Asia’. According to a report by Markelytics, about 77% of respondents are aware of the football world cup and 84% said that they will support or plan to watch their country play in the upcoming football matches.

Markelytics conducted a study to understand the perception, awareness level of football among people across the cities.

Some of the key findings we cover in this report are:

• Awareness of FIFA World Cup
• Sources on the updates of FIFA World Cup
• India’s most favorite Teams
• The World Dream XI likeability

Download our report to know more about the perception and awareness of the sport in the country.